New Technology : How Do You Use Social Media? A 20-Something’s Theory of Social Media Niches

social-media

With the widespread use of major social media platforms, it can be hard to understand why new ones keep being created. Could this be because each social network actually only fills one or two specific niches for users? Last Tuesday was an incredibly ordinary day for me – so imagine my surprise when, as I was about to fall asleep, I received a text message in capital letters from my best friend that said, “CAN YOU BELIEVE WE COMMUNICATED ON TEN DIFFERENT APPS TODAY?!” I didn’t believe her at first, but as I quickly counted on my fingers – Facebook, Facebook Messenger, iMessage, Twitter,...

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